“I’ve been in the industry 24 years, started as a sales agent. And I just hated who I became. This side is really the good side. It’s the fun side.” – Carly.
After years in sales, Carly found buyers advocacy more rewarding despite being challenging. Meanwhile, Jaden was building tech companies in New York when Carly suggested combining their skills in the emerging buyers agency space.
“Work in pairs. If you’re working in pairs, you have double the success. At least one of them will win, so it doesn’t make that loss feel so bad.” – Carly.
In eight years, they haven’t lost a single team member. They attribute this to careful hiring, focusing on candidates who understand the realities beyond the glamour portrayed on TV.
“This is not going to be easy. It’s nothing like the TV shows. It’s a lot of hard work, research, getting on the phones, building relationships. But if you want to do it, it’s the most beautiful, rewarding job.” – Jaden.
The pair aim to continue to thrive in Sydney’s competitive Eastern Suburbs market while maintaining their core values of honesty and exceptional client service.
“If you’re going to get into this industry, stop worrying about the money. Put your head down, build relationships, do the right things by your clients. I promise you, the referrals will build an amazing career.”
