“I remember thinking way back, if just one person gave me a go, I would just do the best I could. I knew I could do a good job for them.”
After years in corporate accounting, Jayne reached a point where traditional employment constraints no longer aligned with her family priorities. The prospect of requesting permission for time off to care for sick children prompted her career change. Despite having no prior business experience, she launched with confidence in her property knowledge.
Jayne’s approach focuses on building relationships with agents to access off-market opportunities. Her business thrives on referrals from satisfied clients, maintaining a deliberately boutique structure with just one team member to ensure personalised service. This strategy has proven effective as the Brisbane market transitioned from the frenzied competition of 2021 to today’s more balanced conditions.
“I actually prefer this market. It’s a longer time for clients to come on, but a shorter buy time and you’re getting a better result.”
Jayne’s accounting background has proven invaluable in managing her business through market fluctuations. Her analytical approach, combined with genuine care for clients, has established her as a trusted advisor in Brisbane’s property market.
“Going back into corporate life where I had to ask someone if I could stay at home with a sick child just didn’t really resonate with me. I got to a stage in my life where I needed to call the shots.”
