“We pinch ourselves. We’ve been listening to others for years, and now we’re talking about signing 20 clients in a month.”
Adrian came from his family’s security company while Frank worked as a mechanic for ten years. Their motivation wasn’t escaping the nine-to-five but addressing the pain they experienced with property professionals.
The turning point came when they invested in a coach, rebranded to Fresh Start Advisory, and hired their first employee, Chris Richardson, a BAI graduate who later became a partner. They also left their full-time roles to focus entirely on their agency.
Fresh Start’s approach centres on client education, requiring prospects to watch eight educational videos before sales calls. This has resulted in exceptional outcomes, including a 43% ROI for one client whose $420,000 property grew to $600,000 in just one year.
“BAI gave us the framework to hit the ground running. It’s not just about signing clients but an indication of the value we are providing.”
Despite moments of doubt – Adrian admits to nearly quitting during interest rate rises – the team has continued to grow, even hiring past clients who’ve experienced their service firsthand.
“It’s the most joy I get out of my life. For anyone pretending it’s not scary – most entrepreneurs are up late nights sweating. When you’re passionate about something, that’s what’s going to happen.”
